The Impact of Generative AI on Media and Entertainment

8.45 am to 10.15 am CT,
22 February 2024

Augment the creative process

New tools and methodologies for realizing creative vision.

Faster storytelling

Creation of applications without the need for extensive coding knowledge.

Recommendation systems

Generative AI improves user experiences by understanding user behaviors and preferences to suggest related information or products.

Personalized Targeting

Generative AI uses machine learning to personalize content for media companies, boosting user engagement.

Streaming quality improvement

AI predicts future demands and strategically optimizes video assets for high-quality streaming, even during peak usage.

Visual Effects

Generative AI is expanding the horizons of what's achievable in terms of lifelike CGI, elevating the immersive quality of movies and games to unprecedented levels.

The global media and entertainment AI market is expected to reach $1.5 billion by 2025.

Strong governance and frameworks can mitigate legal and reputation risks for media and entertainment using AI in content generation.

Hyper-targeted content delivery

Enhancing and personalizing audience experiences

Improving monetization

Greater agility

Interactive experiences

Copyright and Intellectual Property (IP) Management

Event Partners & Sponsors

Knowledge & Innovation Partner

Technology Partner


22 February 2024 (08.45 am to 10.15 am CT)
08:45 am
Aganda 1

Introduction of Speakers

Nitin Naveen, Vice president-Innovation Strategy, AICorespot


08:50 am
Aganda 6

Elevating Media and Entertainment through Generative AI

Panel Discussion
Vivek Parmar, Chief Business Officer, InfoVision (Moderator)
– Tina Lampe, Director – IT Software Engineering, DIRECTV
– Jay Iyer, Vice President, Data Engineering, TelevisaUnivision
– Pamela Gupta, CEO, Trusted AI


10:10 am
Aganda 1

Thank you note and conclusion of event

-by Nitin Naveen, Vice president-Innovation Strategy, AICorespot